SCORE "Success Story"
SCORE "Success Story"
August 15, 2006
Charleston Cookie Company
SCORE Helps Entrepreneur Find the Recipe for Success
Judith Moore, a lifetime baker, was on a quest to find the “perfect” chocolate chip cookie recipe. Her son-in-law thought she should start her own business.
“I started investigating what it would take to start a cookie company,” she says. Charlie Elberson, who owns an advertising agency, offered to develop a brand identity for her. In return, Judith would supply him with free cookies for a year.
Judith next contacted Coast SCORE in North Charleston, S.C., for advice on her business plan. SCORE Counselor Greg Kopatch helped her focus her vision. Greg also recommended that she create a spreadsheet and produce cash flow projections for three years of business.
“I could not have accomplished this much without SCORE’s help. Having the expertise of SCORE counselors is invaluable!”
—Judith Moore, owner, Charleston Cookie Company
His encouragement and enthusiasm helped to keep Judith going forward. “I could not have accomplished this much without SCORE’s help,” she says. Greg’s guidance was crucial to the completion of Judith’s business plan, as well as the necessary financial data to support it.
Greg continues to advise Judith on her ongoing business and its structure, business management and growth. And, it’s been a recipe for success. Judith recently entered into a new partnership with Dean & Deluca, a retail and catalog gourmet food company based in New York City.
“It’s been a pleasure working with Greg, and a thrill to have all that information available to a small business, like we are, at no cost,” Judith says. “Having the expertise of SCORE counselors is invaluable!”
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